“I wonder how she does it…?”
Well, buttercup, I tend to think the LACK OF ADULT SUPERVISION – YOU KNOW, LIKE HER PARENTS??? – has a little bit to do with it.
I mean, if you go to the original spot in the series (which you can find here, and I’ll be ripping that one in a future installment), this all starts when Susie’s dad gives her his cellphone – HIS  CELLPHONE, FOR CTHULU’S PATHETIC SAKE – because “it’s got a calculator”.
And then returns to find his snot-nosed daughter has apparently, in just the span of eight to ten hours, built an entire company from the ground up (complete with permits, state tax IDs, the whole nine yards, even an administrative assistant for little Susie), all through the auspices of Verizon’s supposedly-smarter-than-Einstein phone.
And that’s the last we see of anything resembling parentage in the entire ad campaign.
Nice of Verizon Wireless to come right out & tell us exactly what they think of the involvement of Mummy & Daddy in their snot-nose’s life.  To whom exactly are you trying to sell  your phone anyway, Verizon?  Couldn’t  be adults like me who just happen  to have kids, could it?
If you’re wanting me to buy your phones, Verizon, you’re not making a very good case.
Notice: compact(): Undefined variable: limits in /home/sysop284/domains/spatulacitybbs.net/public_html/wp-includes/class-wp-comment-query.php on line 853
Notice: compact(): Undefined variable: groupby in /home/sysop284/domains/spatulacitybbs.net/public_html/wp-includes/class-wp-comment-query.php on line 853
Notice: compact(): Undefined variable: limits in /home/sysop284/domains/spatulacitybbs.net/public_html/wp-includes/class-wp-comment-query.php on line 853
Notice: compact(): Undefined variable: groupby in /home/sysop284/domains/spatulacitybbs.net/public_html/wp-includes/class-wp-comment-query.php on line 853
Notice: Theme without comments.php is deprecated since version 3.0.0 with no alternative available. Please include a comments.php template in your theme. in /home/sysop284/domains/spatulacitybbs.net/public_html/wp-includes/functions.php on line 4027
One response to “Stupid TV commercials, cont’d.”
Leave a Reply
You must be logged in to post a comment.
I don’t think Verizon is trying to say anything about real-life childhood. It’s presented as a fantasy, a juxtaposition of the adult workplace with what used to be a traditional kid business.
On the other hand, Verizon made a PR blunder in the music selection: Bow Wow Wow’s “I Want Candy.” I suspect that the PR department folks just heard the lively tune and thought it sounded cool and didn’t bother to vet the song. Using a suggestive song in an ad is one thing. (I myself have imagined using “Stranglehold” in a tax reform ad, with Nuge himself delivering the reform pitch.) Using one in an ad featuring children is another. And then there’s that particular song’s unique baggage: